Ever since growth hacking became a ‘thing,’ the Internet has been overloaded with endless lists of growth hacking tools. After “How can I learn to be a growth hacker?” or “What are the best resources for growth hackers? ;”, “What tools growth hackers use” is the most commonly-searched query. On a day-to-day basis, beside having the right growth mindset, growth hackers need …
Instagram Layout: 4 Ways To Use Instagram’s New App For Your Marketing
Just a couple of days ago, Instagram announced their latest iPhone app called ‘Layout’. On their blog, Instagram describe ‘Layout’ as an app that: “lets you easily combine multiple photos into a single image. It’s fun, it’s simple and it gives you a new way to flex your creativity.’ While Instagram are definitely not the first ones to go into …
11 must have WordPress Plugins that will supercharge your company’s blog
If you haven’t figured it out yet, blogging is a big deal when it comes to building a community around your startup, or even just improving SEO and getting more traffic to your site. Blogging is the best way to get traffic, market and establish thought leadership. As I see it, every new post you write is like getting another …
8 PR lessons for startups which I’ve learnt from being the editor of a tech blog
Last month I officially completed my role as the chief editor of the Israeli tech-blog 140.co.il. Being the editor of a tech-blog was never a dream of mine. However, when given the opportunity to fill in this role several months ago, I decided to accept the challenge in order to gain personal experience in the other side of marketing and …
My talk for the NMCO open day (Resource)
Last week I gave a talk for the New Media College’s open day. The New Media College is an institute based in Tel Aviv (Israel) that trains people to be Social Media marketers. I love giving talks there because it gives me a chance to speak with people who are training to run social media for businesses and adding value, …
Why my old Pinterest strategy failed me and how I re-adjusted it
I’ve only recently started experimenting with my Pinterest account. I used Pinterest for several campaigns for my clients, but I’ve only recently started to really experiment with my own account. There are three important factors when planning and executing a Pinterest strategy. Choosing the right boards (By that I mean topic + copywriting), pinning the right content and engaging.
5 key values for being a better person learnt from social media marketing
Hey, this post is a result of a bus ride. I don’t know why, but riding the bus (as well as riding in the backseat of a car) really gets my creative juices flowing. It gets me thinking about stuff I usually don’t have time to think about. On this specific bus ride, I’m listening to Nick Cave and the …
A Shout out for All Marketers / Coders / Entrepreneurs using a mac
Hey everyone, If you’ve been to one of my talks, read this blog or following me on Twitter then you probably know i’m a productivity and Apple enthusiast. I love testing new apps, trying new productivity methods and checking out tools that others use for work. This is how the idea of ‘Productivity Docks’ series was conceived. What is the ‘Productivity …